If you are building a website and trying to optimize it, you’ve probably read a lot about keywords. But you may be wondering, “How do I find keywords for a website?” Well, why does this even matter, and what are keywords anyway? I’m here to explain all about these mysterious keywords, why they are so important, and how you can get the very best, most search engine optimized keywords out there for your particular niche website!
What are keywords?
Keywords are simply the words someone types into the search engines (such as Google, Yahoo, Bing) to find information. As an example, for you to reach this site, you probably searched something about finding keywords for a website. You were searching for information on this topic, and this article popped up on the search engine, and you clicked the link.
The keywords I optimized on this site are “How do I find keywords for a website?” That phrase is my keyword phrase for this article.
Why are keywords important?
If you are spending time creating a website article, you want people to find the material you are creating and read it. You want people who are searching for specific information to find your article, correct?
How do they find it? They search for it on search engines.
How do you get your article to appear on the first page of a search so people will see it and click on it? By using keywords and ranking them in the search engines.
How do you rank for your keywords?
This is the tricky part. You rank for your keywords by not having a lot of competition for your search term. Certain search terms (keywords) have a lot of other websites who are trying to rank for those words (get their website on page 1 of Google or Bing for that term).
So the key is to use keywords that don’t have a whole bunch of competition for them so you have a chance of ranking. My program, Wealthy Affiliate University, trains us on what they call “low hanging fruit.” Now that doesn’t mean you are going to keywords nobody is searching. Here’s where the two-part solution comes in.
The first part of the solution is what we just talked about. You want keywords with low competition. The second part of the solution is you want keywords that people are searching for. If nobody is looking for your keywords, why use them, right? You’re trying to help someone find information that you are providing.
So you want low competition words that a lot of people are searching for. Ok, so how do you find them? They sound difficult to find. They are not difficult to find. Not if you have the right tools.
Use a keyword research tool
I have been marketing online for more years than I care to mention, and I honestly can’t believe how literally blind I was before I discovered a keyword research tool. Oh, I had some methods I used to try to see what people were searching for, and I would pull up searches for keywords and see what websites were vying for those phrases. It was like searching for a needle in a haystack. Truly.
Then I was introduced to the Jaaxy Keyword Research tool through my Wealthy Affiliate University. It was like a blindfold was removed, and I thought, “Where have you been???” I might sound goofy, but when you discover the power of this tool and what it can do to get your posts ranked on page 1 of Google, Yahoo and Bing, it’s hard not to be!
How does Jaaxy work?
Here’s the cool part, and I’m going to go through a couple of searches with you and show you exactly how this tool works. You will have a very clear understanding of how to use this powerful tool and what it will do for your website!
Here is a screenshot of the inside of the Jaaxy platform with an explanation of each of the headings for you to see:
Now we’re going to try a keyword phrase to explore. We want a post title, and one that has a lot of searches and low competition. As you can I searched the term “How do I find keywords for a website,” and I actually got quite a few results and suggestions. I’m focusing on just the top three results for illustration purposes for you here.
The first is the exact phrase I used, and as you can see it has 245 average searches every month, but only 4 competing websites with that phrase ranked. Now that is what I call very low hanging fruit. Only 4 competitors, that’s easy-breezy lemon-squeezy! I love it!
The second result is also pretty good, but look at the third result. That one is one I will definitely use for a future article, and it has a whopping 2,778 average monthly searches (that’s awesome) and only 55 competitors. The rule of thumb is you want over 30 monthly searches and under 100 competing websites.
What much does the keyword tool cost?
There are a couple of different ways to get the keyword tool, and I do have a way for you to try the tool absolutely 100% for free.
1. Sign up for a Jaaxy membership and get 30 searches for free. You can do that right here:
Inside the platform will give you information on how to continue after the 30 free searches and how much their different membership levels cost.
2. Sign up for the Wealthy Affiliate program, and that is 100% free as well. Their Starter program will not only give you the free 30 searches, but it will also give you two free websites and full online university training on how to start an affiliate website to earn income online. You can do that right here:
You can maintain the free Wealthy Affiliate membership as long as you want and keep and maintain your two free websites. If you want to upgrade to their Premium membership, the first month is only $19 if you upgrade within 7 days and $49 monthly after that. All the details are included on this website. You can read about the Wealthy Affiliate program here:
I hope you got good value from this article. I welcome all your comments and questions, so feel free to leave some for me in the comment area below.
If you would prefer to contact me personally, you can do that as well by emailing me at Babs@CoachingforInternetMarketers.com. I also want to encourage you to sign up for notification of future articles by subscribing to this website over on the sidebar on the right.
I look forward to hearing from you!
Starting out can be tough, I know, so I will also be sharing lots of free resources to get you going.I am dedicated to providing this information to my readers, and I hope you always feel free to reach out to me.
Thanks for visiting my page!
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