This is one question, I have to say, that my readers ask me often. That is, how to come up with content for a blog. So many of them say, “Have you ever used a paid service?” Others ask me, “Do you ever pay other bloggers to write your posts?”
I have to say, to date, I have written all of my content myself. I have so much information that I want to share, but I have a specific teaching style, so I’m not sure I would like to use someone else’s.
Now that’s not to say I might not, at some point in the future, hire someone to do some research for me. That I would do, but I would rather create the actual content for my sites by myself.
So how can we continue to come up with fresh new ideas for our niche website? I am going to get into the nuts and bolts below, so take notes, and get ready to see just how super easy it is to come up with endless ideas!
Let’s get ideas
I have a quick and free way to get some ideas to get you started. It’s called a SEARCH ENGINE. You can use Bing, Yahoo, and of course, the one we always focus on, Google. Use all of them. They’ll provide a bit of different results which is what you need since ideas is what you are going for.
Of course, we’re going to use an example for this illustration. So, let’s see, what’s our niche today? Pull it out of a hat…drum roll please….it’s… running. In our example, we have a passion for all things running. We are promoting running shoes, running socks, running books, running dvd’s, but we’re getting low on some meaty articles, and we just don’t have any idea what people are searching for.
So off to Google we’ll go to start this adventure. Let’s just type in “running” (you don’t put the quotes in the search by the way, and you don’t push the enter key – so NO ENTER KEY – just type the word and let the suggestions drop down. See the illustration here:
So you see the ideas that dropped down, indicating what people out there are searching for. Each search engine came back and showed you some popular topics with the word “running” as the first word. Google gets searches for running trails near me, which would be an interesting set of articles if you searched out trails near popular areas. Running sneakers dropped down. on the Bing search, runnings dominated the search, so not much there that I can see. So, let’s make it interesting….
Nothing in these results really caught my eye, so how about I show you a method to get an infinite number of results! All you have to do is add the first letter of the alphabet right after the word “running. So it looks like this: “running a” and again, DO NOT PRESS ENTER, and let the results drop down. See below:
Do this for each letter of the alphabet, and write down any ideas you get from the drop downs. You might want to pursue a new article on running apparel, running apps or maybe even running marathons, articles highlighting famous runners.
Honestly, the possibilities are endless. So here is what dropped down for the letter “d” when I typed in “running d” into Google:
I really liked running dogs and running drills, so I decided I’d go with running drills for the purposes of our exercise here today. So let’s type in “running drills” now and see what else drops down:
So we have a few ideas from that, like running drills for kids or running drills to get in shape. I like both of those, so I’ll choose running drills for kids. (You would jot down the running drills to get in shape for a future article.)
Now, we cannot just go building content until we get our perfect keyword optimized title to know the exact direction to go with our research and content. So let’s do that next!
Let’s get our perfect post title
We’re going to use the Jaaxy platform, which is part of my Wealthy Affiliate program, to get some post ideas for our niche, which in the case of this example, is “running drills for kids.” So here we are at the Jaaxy platform, and I’m typing in “running drills” which is just a little broader to see what suggestions come up, into the keyword search tool. This is going to yield me the results below, and I’ve screen-captured the page and I’ve added in notes to explain these results and what they mean. (They mean GREAT KEYWORDS!!)
So in looking at these results, you can see in the left column all the different keyword variations the Jaaxy system came up with. This illustration shows about half of the results for ease of narration. I sorted them by QSR. The QSR in the results above is the competition the keyword has. This represents how many other websites out there have their website optimized for that specific keyword. Pretty cool, right?
I was taught in my Wealthy Affiliate training to always go for the low hanging fruit. All of the QSR scores above are well below the goal of no more than 100. A seasoned site can compete with a score of 300 or under, but for a new site, the lower the QSR score, the less the competition, the better!
You have to make sure there will be traffic coming in search of that keyword. The first column labeled Avg represents how many times each month they receive a search request for that exact keyword. Therefore, you can see that if we were to use the keyword “Running Drills Kids,” there are an average of 80 search requests monthly for those exact words.
Let’s say we do want to do an article or two on running drills for kids. Let’s throw that into the search and see what Jaaxy comes up with:
Well, look at that, will you? I found exactly what I’m going to name my new post. Fun Running Drills Kids – It gets 90 searches monthly, an anticipated 17 visitors a day if you get on page 1, and 0 – that’s ZERO competition.
Now that is what I call beautiful, ripe, low hanging fruit. We’ve found our new article focus and title with Fun Running Drills Kids and how about Fun Running Drills Kids – Summer and Fun Running Drills Kids Winter – are you getting the idea, or should I say ideas? With the Jaaxy tool, you not only get great ideas, but you get the perfect keywords to optimize your post.
Writing Excellent Content
Not everyone is great at writing, so I want you to know that inside the Wealthy Affiliate platform is a content creation software you can use to write your posts. Not only does it count your words and headings (it is recommended for search engine optimization that you shoot for a minimum of 1,000 words per post with at least five headings), but the program also checks your content and offers corrections on:
4, Sentence Structure
This gives you the confidence to know that you are presenting awesome content that the search engines will love!
I hope this article brought you value in your efforts to build your website and optimize it for maximum traffic. Please leave any comments, suggestions, or questions in the comments area below. I’m always glad to help, and I appreciate your support of this website. I strive to bring you up-to-date, relevant content always, and I look forward to connecting with you.
Starting out can be tough, I know, so I will also be sharing lots of free resources to get you going.I am dedicated to providing this information to my readers, and I hope you always feel free to reach out to me.
Thanks for visiting my page!
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