How to Learn Affiliate Marketing – Step 1 – Websites

This lesson will teach you the first step in our Series – How to learn affiliate marketing – This step will focus on websites. Affiliate marketing is an online method of making money, and it requires no inventory, no direct sales, and with the right guidance, tools, resources and ambition, you can make a literal fortune doing it.

Housekeeping” Tips

Throughout this website, I explain various terms that pertain to affiliate marketing, and I do invite you to take a look around. In this lesson, I will highlight and link other articles throughout to give you perhaps more clarity to a given topic.

Feel free to leave me a comment or question in the Comments section below as well. I hope to provide you a good, solid understanding of the Affiliate Marketing process.

What type of website should I set up

This lesson will focus on the WordPress website platform. It is extremely easy to use, and you will have thousands of templates to choose from to get the perfect site for your niche. I go through at least three to four templates for each website I set up until I really settle in on one that feels just right. Sometimes I circle back to the original template. WordPress is an excellent platform, and there is a lot of help out on the internet to support WordPress.

What theme should I choose for my website

Here’s where it gets really fun! You have to choose your “niche” before you can choose your theme. Your “niche” is your “category” or “topic” per se. For example, you could have a website about cat accessories. That would be your “niche.” You could have a site about baseball cards, which would, again, be your niche. I have written an article about choosing your niche, and I would suggest you take a moment and read it now. It is important you have your niche before you choose a theme for your website. This will open in a new window, so you can come back to this article and continue. WHAT IS A NICHE AND HOW TO CHOOSE

OK, now that you have your niche, let’s talk themes! This is the fun part. As this training progresses, I will advise you exactly how to get your website for free and get training for setting it up for free, too. Yes, indeed. But for now I’m going to teach you some of the fundamentals of Affiliate Marketing so you know if this is the right avenue for you to take to make some extra or full-time cash!

I’m going to put a few theme examples here just to give you an idea of how many there actually are. This is a small fraction of the thousands of WordPress themes, both free and paid, that you can use for your website.

Take a look:


It is a fun time trying different themes for your website! Remember, I have a resource that will provide you will full step-by-step training on how exactly to set up your website.

What should I name my website

There are some factors you must consider when naming your website. The first and the most important, is the SEO score, or Search Engine Optimization score. It is important to know if you can rank for the keywords in your website name, and it is also important to know if your website name is something people are searching for.

NOTE: Do not take for granted that just because your website name is that anyone who searches for the term “buy cars here” will automatically see your website pop up in the search results. Do you know how many businesses are fighting for those exact keywords? You don’t want to have to fight that hard. It is far better to go after the low hanging fruit, or the keywords that have little competition. I can show you exactly how to do this.

The next factor is whether the website .com name is available. You are not looking for a .net or a .org but instead you want to focus on the .com websites. This is extremely important for your credibility, and people buy from people they trust. You want to hold the authority, and a .com is the way to portray that authority.

If you would like to pause here again, you can now read the article on how to choose the Perfect Domain Namethe name for your websitehere: FIND THE PERFECT DOMAIN NAME

The link will open in a new window, so you can come back and finish this lesson after you read that article.

Where do I get a website

There are going to be a lot of “free” websites out there, and I am also going to share with you how to set up your website for 100% free, but once you get your website established, you will want to invest the $13 or so for a .com name. That’s my personal suggestion to you. The great thing is that you can transfer your website right over to a .com that you own at any time! So I’m going to share with you my number 1 way to get a free website.

When I first started marketing online, setting up a website was one of the most stressful endeavors I ever took on. I was not familiar with how to make everything look the way I wanted, and I had very little direction. I had to learn by trial and error, and part of that was signing up for these courses that were supposed to teach me how to make money online so easily. Well, the only easy part was how easy it was for them to take my money.

So, I know what it’s like to be just starting out, and wanting to do this, but not wanting to get ripped off. I was sick of it myself, and then I came across Wealthy Affiliate. This program has changed the entire direction of my business and my life. I saw some online ad for the program when I was searching around online, and it said “free websites.” I saw also, where it said “No credit card required” and “Free Membership.” So I thought, OK, what do I have to lose, right?

You don’t just get one free website, you get multiple websites. That’s great in and of itself, but what is really the best part of the program is the training you get with it. It’s not like you sign up, get a website and then sit there going, OK, now what?

Let me tell you about the training:

Training on how to set up the website

This is the best part! If you are just starting out, you are going to need to have someone walk you through the process of setting up a website. You’re setting up a business. This is important, and you want to do it right.

There are critical, key things you need to know to do this business correctly,

or you’re not going to make any money at it. If you follow proven steps, and if they are outlined in clear videos illustrating the process, then your ambition is the measure of your success. You’ve got the road map!

The Wealthy Affiliate program literally walks you through the entire process of setting up the website with video tutorials and support.


You can do this business anywhere there is an internet connection.   It’s a pretty amazing program, and you can join and set up your websites for FREE. Like I said, you’ve got the road map, my friend, – NOW FOLLOW IT!!!

Comments Welcome

I welcome all comments, questions, experiences, or whatever you want to share. I am always here for you if you need help, and as always, thank you for supporting this website.

I have spent a lot of my time researching and developing this website, and I’m so glad you found your way here.  Go ahead and bookmark this site, and sign up to receive notification of any new articles!  Keep up to date!





Babs Wagner

Born in Texas, raised in upstate New York, I have been marketing for my entire adult life.I have decided to share all the information I have gathered on what works in affiliate marketing, and what doesn't because I want to let the world know that working online gives you the freedom to work from anywhere, and that is exactly what I do!

Starting out can be tough, I know, so I will also be sharing lots of free resources to get you going.I am dedicated to providing this information to my readers, and I hope you always feel free to reach out to me.

Thanks for visiting my page!


  1. This a good detailed article for beginners and those interested in Affiliate Marketing. Good illustrations. I will be saving your website to learn from your experience.

  2. Looking over you website, if I were not already part of WA I would join today.
    Everything that you have laid out above it exactly what I have been learning for the last 3 weeks.
    You have done an excellent job at this.


  3. Hey Babs 🙂 I love your article. It provides some excellent information about getting started with affiliate marketing.
    Once you know what to do, it isn’t that difficult at all. Choosing the right niche is where to begin. It’s something you should be passionate about and know a lot about.
    I like how you described about choosing the right theme too. I changed mine several times and I’d like to point out thata theme should also be chosen based on how well it appears for pc’s, tablets, and smart phones because they don’t all work the same.
    Domain names and .coms can all be taken care of on Wealthy Affiliate.
    And here you are taught to do everything you need to be successful in affiliate marketing.
    Awesome advice for the beginner! Thanks!

  4. Hi Babs,

    This is a very detailed overview of the opening stages of starting an affiliate marketing business.

    I found your domain finding tutorial particularly useful. I checked out wealthy affiliate, would you advise starting with a free account or do you realistically need to jump in with the paid for version?

  5. Hi,

    Thank you for a very informational entry.

    I did not know that I need to choose a theme related to my niche.

    Why is that? What is the advantage of choosing a theme that is related to my niche and how do I know if the theme is the right one for my niche?

    John Greg

    1. Oh that is totally up to you and your personal taste. Take a look at other websites in your niche and see what their sites look like. See what you personally like or don’t like.

  6. Hi

    Thank you for a very informational blog. 

    I did not know that I have to choose a theme related to my niche.

    I have few questions for you if you don’t mind. First, what is the advantage of that? Second, How will I know if my them is the right one for my niche?


    John Greg

    1. It’s all a matter of personal preference, but some themes are better suited for items for sale, some are suited for personal type blogs, I guess it just depends on your style.

  7. Wow Babs great article and to the point and all very informative. I agree with all that Wealthy Affiliate will teach you all you need and then some. WordPress is the best when it comes to building your website so easy. Affiliate marketing is fun.

  8. Awesome article. I even followed a few of your links. Will definitely be bookmarking your website. You have a lot of knowledge to offer and I want to learn that from you.
    As far as WA, you can’t go wrong. They do take you by the hand and actually teach you what it is you need to do in order to succeed.


  9. Hi,
    I started learning about affiliate marketing a few months ago. I really had a hard time trying to find the right niche. As a matter of fact, I had no idea about relating it to a theme. Sorry I didn’t come across this post earlier. Anyway, I am still in the early stage, so the information here is invaluable.

  10. I must say, this is an excellent page if you are looking to start your own affiliate site, it gives you all the information you required to get started and a step by step guide on what to do, this is the best page I have come across for getting the know-how on affiliate marking.

    thanks for sharing.

  11. Thanks Babs, 

    I found this pretty enlightening. Given some though, I think that I can spare the time to look into it more. Never been one for marketing. I have always been a cut to the chase kind of guy. I will ponder on the info here for a bit and view some of your other content before I make a decision… I’ll give you a hint though, it seems promising.

  12. One thing I LOVE about Wealthy affiliate is the community.  As much as the training helps to get you on your way, you will inevitably come across road blocks and won’t have an answer to.  There is always someone either on the chat, or by answering a posted question, that will help you out and have hit the same problem.  I also love Jay’s weekly training on a variety of different topics.  I have looked around the internet or additional training on different topics related to affiliate marketing and I’ve learned that everything you need to learn about it, you can find within the Wealthy Affiliate platform!

  13. Hi Babs,

    I have signed up for this program as well. I have also tried other programs that were all about taking my money and getting no results for me. I love Wealthy Affiliate and the training and community that comes with it. It is a recipe for success! The fact that no credit card is required is the best part! There is absolutely nothing to lose.

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