Time management in online marketing! Success is planned!

Stop spinning your wheels! Do you want to be successful? If so, you need time management in online marketing! These tips will help you to stop wasting time and start working smarter.

There are many moving parts to an online business. I am an affiliate marketer, and I’ve learned over the years to prioritize the important things in my business. The problem is that so many of the tasks with this business are important, it can be hard to know what to do and what to let wait.

Another factor is that a lot of people who are starting online businesses are working full-time jobs, so time management becomes even more tricky. In this article I’m going to help you to manage your time, prioritize your tasks and successfully run your online business.

What are the tasks to manage?

The first thing we need to do is list the tasks that need to be done for an online affiliate marketing business. Now, this list is for maintaining your business. You’ve got your niche picked out, you’ve set up your website, you’ve written some content, you’ve SEO optimized your site and you’ve set up some affiliate links to market some products that go along with your niche.

So let’s go through the tasks and talk about each one, and then we’ll figure out how the heck we are going to manage them all in an effective and efficient manner!

Task No. 1 – Creating quality content

Time management in online marketing

I list this as Task No. 1 because it is the most important task you have in order to be a successful online marketer and rank in the search engines. Without content, you do not have a business. You are not doing the number one job of a blogger, and that is to provide useful information and answers to questions for your readers.

Your readers, or the “traffic” to your site, are looking for answers. They are seeking solutions to problems. You are the problem-solver, and by doing this service for your customers, they reward you by purchasing the products or services you recommend as the solutions to their problems.

Some of your content will be just solutions; Some of your content will contain products that provide solutions, but your content is the meat and potatoes of your site (apologies to any Vegans out there) and without it, you cannot succeed.


Time management in online marketing

Research is a big part of Task No. 1. You see, in order to provide quality content, much research must be done. In my website here, I had already done a lot of my research through actual experience in online marketing. I tried a lot of programs and paid a lot of money for platforms that were supposed to deliver amazing results to make me rich. They all had a blueprint, but unfortunately they were pretty much full of useless, re-hashed nonsense and lies. It was sickening, honestly.

I am not a person to bash other people’s programs. I could write reviews on many of the programs I tried and tell you all about the shortcomings of them, but in my opinion that leaves me open to lawsuits from people I already consider to be less than honest and honorable. Some of the sites, I have discovered, had paid actors giving testimonials. I was so upset by some of them, and sick about the amount of money I had spent, well, let’s just say that when I found a program that was truly legitimate and valuable, I decided to focus a website on promoting what works instead of putting down other people’s junk.

Wealthy Affiliate is the program that I use now, and I’ve been a Premium member for a long time. They have been around for over 14 years at the writing of this article. You will be hard-pressed to find a negative article or review on this company and program. They are the real deal.

My research now includes online tools to create websites and market them successfully. I focus on the positive and keep up on the newest resources out there to help people to be successful! It’s my passion! What’s yours?

Task No. 2 – Social media marketing

Time management in online marketing

This is, by far, one of the best ways to market your website if you are looking to get organic traffic to your site. Organic traffic just means that you are not paying for ads on Google or Facebook, but instead you are optimizing your site to rank on page 1 of the search engines, and you are reaching people through your social media platforms.

Let’s go through some of the social media sites and the best practices using them effectively, but first, some general tasks when it comes to social media marketing!

a) Do not get on your personal social media sites and start scrolling when working on your business. I know that it’s hard to do, but when I am working on my business, I keep to the tasks at hand. You have to be laser focused on what you are setting out to accomplish.

b) Make a post on every social media platform for every article you write on your site. That means you should be putting that link on your Facebook, Twitter, GooglePlus, LinkedIn and Pinterest account. I don’t have an Instagram account yet, but that is also a great place to post!

c) Join groups on Facebook and LinkedIn, have several boards with different names on Pinterest.

d) Create interesting cover pictures with the blog post title in them.

Task 3 – Creating marketing photos

A picture is worth a thousand words. They are imperative to your success, and sites like Instagram and Pinterest actually require them. You don’t want to post the same picture on every one of your Pinterest Boards, so you need to be creative with your pictures.

Here is an example of the various pictures I created to post this article on my social media platforms. I belong to 5 groups on Facebook and have 5 boards on Pinterest, so I always make 5 pictures for each post I write.

Time management in online marketing

Time management in online marketing

Here is an article on how to create these pictures step-by-step:   ADD COOL TEXT TO A PHOTO

Task 4 – Finding and researching products to market

Time management in online marketing

This is a very fun and rewarding part of the business. You want to have integrity, and you should try out any products you recommend on your site. Does everyone do this? Probably not, but I highly recommend it. Like I said, I had experience with so many products and platforms, websites and hosting services, that I had done my research through my experiences marketing online.

So, what is your niche? Is it exercise equipment? Books? Vitamins? Cats? It doesn’t matter, as long as it is something you love! You will be immersed in whatever niche you choose, so be sure it’s something you know a lot about or something you want to learn a lot about.

If you can, order some products. Do a review to compare. If the products are expensive, you could go to a retail store and talk to a salesperson about the various options, research the features and do your review that way. Be creative, but definitely do your research.

Set up your Affiliate AgreementsTime management in online marketing

Part of your research is going to be researching your merchants and setting up your affiliate agreements to market their products. This will entail finding the best price for your customers for the products you want to sell. Remember, you want to not only set up your agreements, but you want to read your agreements. Each company has different rules when it comes to the links and marketing you are allowed or required to use. Be very diligent in this regard!

Task 5 – Site comments

Time management in online marketing

The search engines need to find you credible. They will find you credible, in part, based on the number of relevant comments your posts are getting. It takes time to get site comments. I get mine through the Wealthy Affiliate platform. It’s a benefit of being a Premium member in the program.

Wealthy Affiliate members are wonderful. You can get site comments in the Give and Take Comments thread on the platform. This gives you the opportunity to review and comment on other people’s sites, and they in turn review and comment on yours. This gives you experience and knowledge of how successful marketers are setting up and marketing on their sites.

Managing your Tasks

Here we are at the crux of the article. Time management in online marketing! It is so important that you be organized. I am a big excel user. I use Microsoft Excel for everything. You can color code it and use formulas, and it will make your life so easy. Here is an example of part of my spreadsheet that I use to keep track of when I post to each of my social media sites. I can see at a glance what I’ve done on each post.

Time management in online marketing

I also use an excel sheet to keep track of each product I market, the post I market it on, the affiliate link and the merchant with login and password information. These are important relationships, and this is how you get paid, so it’s important you have all your ducks in a row.

Schedule your time

Time management in online marketing

You need to set up a schedule for yourself. You are the only one who knows how much time you have each day to work on your business. If you work full-time, perhaps a half-hour of your lunch hour could be used to work on your business. If you work days, you can schedule time in the evenings and on your days off.

Whatever time you set, put it on your calendar, and treat this like a job. Do not make excuses not to work on your business, and don’t opt for fun over your work. Oh, I’m not saying don’t schedule fun as well, but don’t schedule fun during the time you’ve already scheduled to work on your business. Things come up, I know this, but it should be a rare exception when you blow off your business for fun. It should only be for something you cannot do any other time if you are re-scheduling your time.

The order of things

Time management in online marketing

So how do you fit all this in? Ok, it’s not really that complicated. The first thing you need to focus on is writing content. However, content takes research. Pick a topic. You’re going to name your article based on keyword research so that it is optimized. Your new article may be an article that contains some products or not. If products are involved, make sure you’ve vetted those products before you begin the article.

So you’ve got the research done, now you need to write your article. You’ll know after a few articles how long it takes you, and you’ll be better able to schedule your time to write and know how many articles you might be able to write each week.

That being your top priority, once your article is written, it’s time to market the article. With time and experience, you will begin to know how long each task will take you, so keep track in the beginning. Create your pictures. The way you do it is you choose one task at a time. Then time how long it takes you to do that task.

For example, do your site comments. See how long it takes you to review 10 sites and do 10 comments for other people’s sites (this gives you 24-hours of comments on your posts!). Then choose another task, like placing the post on each of your social medial sites and groups. Once again, time yourself. You will then be able to specifically schedule your tasks, set goals and meet them realistically.

Rinse and repeat.

– Research

– Write a post

– Create pictures

– Get site comments

– Market on social media

Comments and Questions always welcome

Time management in online marketing

As always, I welcome all comments and questions from you. Please feel free to leave a comment below.

If you would like to reach out to me personally, you can always email me at Babs@CoachingforInternetMarketers.com. I look forward to hearing from you!

You can also subscribe over on the sidebar which will give you an email notification whenever a new article is posted on this site.  This helps you keep up with things!

Babs Wagner

Born in Texas, raised in upstate New York, I have been marketing for my entire adult life.I have decided to share all the information I have gathered on what works in affiliate marketing, and what doesn't because I want to let the world know that working online gives you the freedom to work from anywhere, and that is exactly what I do!

Starting out can be tough, I know, so I will also be sharing lots of free resources to get you going.I am dedicated to providing this information to my readers, and I hope you always feel free to reach out to me.

Thanks for visiting my page!


  1. Excellent post! I think you are right on when you say that time management and online marketing go hand in hand!

    I don’t know what I would do if I didn’t have a calendar or automatic reminders to do things in my day.

    Also, you are right when you say that content is paramount for the blogger. Truer words were never spoken.


  2. Incredibly helpful article, Babs! I really enjoyed the way you prioritize the tasks involved in the process. I still have a question related to social media. How do you plan your posts so that you don’t seem spammy or annoying at all for your friends and not only?

  3. Incredibly helpful article, Babs! I really enjoyed the way you prioritize your tasks involved in the process. I still have a question. How do you schedule your posts on social media so so that you don’t look spammy, especially on Facebook and Instagram?

    1. Funny you should ask that. I just put out a new article on a program called Tailwind that I use for my Pinterest posts. Here is the article: HOW TO GET TRAFFIC WITH PINTEREST! As for Facebook and Twitter, I post once for each article that I write on each of my groups and on my business page. I also private message anyone looking for information on how to make money online.

    1. It’s all about making your life easier and more relaxed by scheduling your important tasks. It helps me have less anxiety thinking about things when I know they’re scheduled. – Babs

  4. I have been reading some articles recently on getting into the “deep”. Shutting out all of the digital distraction so you can concentrate. I like the concept but its hard when you are working in a digital world. Thanks for the practical tips, will give them a go to try to be a bit more productive and a bit less distracted.

    1. What I do is schedule social media for personal use. If I complete a task, I set aside 15 minutes to check my personal Facebook or Twitter accounts. That way, I don’t feel like I’m missing anything. LOL! – Babs

  5. Thanks Babs for the great tips. I am an affiliate marketer too and at times I do waste a lot of time doing unproductive tasks like checking my email or my phone every five minutes! I also waste a lot of time on social media. I liked your tips especially maintaining a spreadsheet for the posts and scheduling time. I am going to try using these tips while working.
    I have been able to set up my business due to Wealthy Affiliate and their invaluable training and support.

    1. Scheduling time works great because it keeps you focused on the task at hand. Sometimes my mind runs with all the moving parts, but scheduling let me relax knowing it will get done in its time. – Babs

  6. I really love how engaging your content always is.
    And I really enjoyed reading your article.
    Time management is still a problem I’m facing with affiliate marketing and thanks for your tips in using Microsoft Excel to manage my time.
    I ‘ll definitely be putting those tips into use.
    Keep up the great work 🙂

  7. This is one of the best articles I have seen in a while.  Time management is so important.  In fact I think its about the most important aspect.My father once told me that I could throw a 20 dollar bill out the window and drive down the street and find a twenty dollar bill.  However if you waste even one second there is no possibility that you could ever get that second back.So yes managing your time in your business is so important to maximize your efforts for your profits.Dale

  8. Yes time management is very important and I would love say that I have taken full gasped but yet to that is why I. Love this article for showing the Importance of time and how to manage time when Working in my online business which is becoming my number one source of income.

  9. Hi, Babs!  Is that short for Barbara?  My mom’s name was Barbara (she passed away this year) and sometimes was called Babe.  Anyway, great post.  You point out a lot of things that I need to work on in my affiliate marketing business.  I’ve only been at it for about 20 months, and your insights are very helpful to me.  I tend to let my time get away from me, to my detriment.  Keep up the good work.  I hope to read more of your work soon.

    1. I’m so sorry for your loss of your mom, Grant, and yes, it is short for Barbara.  I’m glad you are still at it, and getting organized and planning your activities will definitely help you grow faster and more productively.  Good luck!  – Babs

  10. Hi Babs! great article on Time management in online marketing. The fact that time waits for nobody and time also is money, one really needs to be conscious of time and plan ahead in order to succeed especially in the online world.  I completely agree that some people who are starting out in online business are working full-time jobs or part-time jobs. Thank you for listing out all the tasks that need to be done in an online affiliate marketing. Knowing the full tasks will give one the leverage to manage his time wisely.You have a great Time management plan I must say. I am an excel freak and love the way you gave each column and row different colours to help you differentiate them. I am so going to try out planning my own time management plan. Thanks a lot for this Babs.

  11. Ever since I started as affiliate marketing blogger, I’ve been stuck a lot with things to do and how to manage my time effectively to achieve maximum productivity. Everybody talks about affiliate marketing, but no one talks about how to manage our time online in order to achieve the best that we can. All points in this article are valid and eye-opening. Thanks a lot for putting this up and I’ll be sure to bookmark this article.

    1. People tend to spin their wheels, and without a plan, you really don’t run a “business.”  It’s more of a hobby.  I am glad this helped you.  – Babs

  12. Thank you for sharing the tips. I am like you said, one of those people who work full time and do affiliate marketing in the hope of leaving my full time job someday. I have to definitely work on my marketing photos, your examples look amazing by the way. Good tips on utilizing the spreadsheet 🙂 never thought of it. I always tell myself I’ll do it by tomorrow and of course something always comes up and I postpone my writing. It is good to have it plan out on the spreadsheet and you can color it by the priority. Thanks for the share 🙂

    1. When you write it down and set a schedule, you get a lot more done because you can see on paper if you don’t!  LOL.  It really helps.  Pictures are a huge part of marketing, so definitely get into the free programs I outline for you.  You’ll love it, and you’ll love the results!   – Babs

  13. Time Management, it’s really something that we should do every day when we want to succeed in the online business. The “come what may attitude” will adversely affect our business negatively.

    Of the 5 steps you mentioned, I do lack two of them, the finding and researching the products to market and creating marketing photos. I know these are important steps and they should not be ignored.

    Thank you for this article that points to the facts of internet-affiliate marketing processes.

    1. Yes, a picture is worth 1,000 words, so definitely take a look at my article on adding text to a photo and take advantage of the free resources I outline in that article.  You will find it provides great results.  – Babs

  14. Babs, this is one of the best affiliate training sites I have seen on the web.  Great content.  Great pictures.  Great ads.  Great design. Lots a d lots of relevant and helpful information here.  I particularly liked the 5 steps to getting a post done and promoted.  Where do you get the tools to make these pictures?

  15. First of all I should thank you for posting this article. You have did a great article which is really useful for me and all the other people who are starting out in the internet marketing platform. I see your article as a guide which not just beginners anyone can use for their development. It as so much valuable information.

    1. You’re welcome, Sujandar.  I’m glad you find the site helpful.  Be sure to subscribe so you get alerts of new articles.  – Babs

  16. I love your post, it’s highly informative and I think it will be of great help to people who are searching for this information.

    I really enjoyed reading your blog and I look forward to learning more about the proper way to get things running a little more smoothly, like adding text to images, I have yet to figure that out.

    I think you are doing a great job and I would love to see more of your work, thanks.

    1. Thanks, Neil, I mean it, and I’m so glad to be able to help you improve your business.  Definitely check out the text to a photo article.  It really gives you a step-by-step on exactly how to do it.  – Babs

  17. Hi Babs,

    Wonderful post you got here. You have come with incredible set of bucket list as it can be frustrating for beginners want or need alternatives to blogging and at the same saves wasting time making money online.

    I think you are doing a great job generally of being visible on the blogging space, your work is amazing and helpful.

    1. Wow, that’s very nice of you to say, and I appreciate it very much.  I work hard to bring relevant information to you guys, and it’s great to be appreciated.  Thank you.  – Babs

  18. Thanks for the info on time management in online marketing, I agree with a lot of what you’ve written – especially your take on quality content.

    The Google algorithm is becoming more and more sophisticated and is totally geared towards the user experince. Good quality content that solves problems and engages the reader is key to good engagement – Google will take notice of whether your content is up to the mark and reward or penalize you accordingly.

    Loving the spread sheet for time management, it’s very similar to what I do in my business and it helps a lot.

    Nice post with a lot of practical and actionable information, thanks for taking the time to put it together.

    1. Oh, you’re welcome, Les.  Thanks for the compliments.  I appreciate it very much.  Google and the other search engines are extremely sophisticated, that’s a great way to put it.  Content is king!   Quality useful content!  – Babs

  19. Hi Babs, time management is my biggest challenge since starting my online business more than a year ago. Other than having a day job, I also have a family that needs quality time from me. And whenever I spend a lot of time working on my websites, I feel guilty not giving more time to my kids.

    I have no idea how others are doing it and honestly there are times when I  feel like I want to give up and just focus on my day job and family. But then again, I want to be able to spend more time with my family in the near future. Setting up a schedule is not really something I have thought about but I will definitely give it a try. I guess I should also try to stay away from social media and just focus on research and content creation.

    Thank you for your suggestions. 

    1. Don’t beat yourself up, just schedule time in your day for your kids, don’t give it up no matter what, and you will always be where you know you should be.  It’s all about the schedule.  With your business, you are paying your “dues” by putting in a larger amount of time now for the reward later, but you can’t give up.  You’ve put a lot into it and it will pay off, but you have to simply be consistent.  – Babs

  20. Thank you for this nice tips about achieving success in affiliate marketing, I find this really helpful and great. I think social media engagements is very important in affiliate marketing. I have been having a hard time creating video ads, please can you help provide useful tips on how to go about it? 

    1. Clement, I am currently just getting into video ads and the best ways to create them, so if you want to subscribe, when I start releasing my trainings on this aspect, you will receive a notification.

      It can be tricky finding a free platform to create the videos, and what types of videos to create that will get traffic, but it is critical to utilize video for success.

      Thanks for the recommendation!  – Babs

  21. Great post and good info.

    Im an affiliate marketer for a while, so I agree with everything you said. 

    Now, being an affiliate marketer isn’t so hard, but it is easy to waste time on stupid things. 

    Im pretty sure these tips will help the beginning marketer to prevent these mistakes. 

    Thanks a lot for sharing this with us! 

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