Stop spinning your wheels! Do you want to be successful? If so, you need time management in online marketing! These tips will help you to stop wasting time and start working smarter.
There are many moving parts to an online business. I am an affiliate marketer, and I’ve learned over the years to prioritize the important things in my business. The problem is that so many of the tasks with this business are important, it can be hard to know what to do and what to let wait.
Another factor is that a lot of people who are starting online businesses are working full-time jobs, so time management becomes even more tricky. In this article I’m going to help you to manage your time, prioritize your tasks and successfully run your online business.
What are the tasks to manage?
The first thing we need to do is list the tasks that need to be done for an online affiliate marketing business. Now, this list is for maintaining your business. You’ve got your niche picked out, you’ve set up your website, you’ve written some content, you’ve SEO optimized your site and you’ve set up some affiliate links to market some products that go along with your niche.
So let’s go through the tasks and talk about each one, and then we’ll figure out how the heck we are going to manage them all in an effective and efficient manner!
Task No. 1 – Creating quality content
I list this as Task No. 1 because it is the most important task you have in order to be a successful online marketer and rank in the search engines. Without content, you do not have a business. You are not doing the number one job of a blogger, and that is to provide useful information and answers to questions for your readers.
Your readers, or the “traffic” to your site, are looking for answers. They are seeking solutions to problems. You are the problem-solver, and by doing this service for your customers, they reward you by purchasing the products or services you recommend as the solutions to their problems.
Some of your content will be just solutions; Some of your content will contain products that provide solutions, but your content is the meat and potatoes of your site (apologies to any Vegans out there) and without it, you cannot succeed.
Research is a big part of Task No. 1. You see, in order to provide quality content, much research must be done. In my website here, I had already done a lot of my research through actual experience in online marketing. I tried a lot of programs and paid a lot of money for platforms that were supposed to deliver amazing results to make me rich. They all had a blueprint, but unfortunately they were pretty much full of useless, re-hashed nonsense and lies. It was sickening, honestly.
I am not a person to bash other people’s programs. I could write reviews on many of the programs I tried and tell you all about the shortcomings of them, but in my opinion that leaves me open to lawsuits from people I already consider to be less than honest and honorable. Some of the sites, I have discovered, had paid actors giving testimonials. I was so upset by some of them, and sick about the amount of money I had spent, well, let’s just say that when I found a program that was truly legitimate and valuable, I decided to focus a website on promoting what works instead of putting down other people’s junk.
Wealthy Affiliate is the program that I use now, and I’ve been a Premium member for a long time. They have been around for over 14 years at the writing of this article. You will be hard-pressed to find a negative article or review on this company and program. They are the real deal.
My research now includes online tools to create websites and market them successfully. I focus on the positive and keep up on the newest resources out there to help people to be successful! It’s my passion! What’s yours?
Task No. 2 – Social media marketing
This is, by far, one of the best ways to market your website if you are looking to get organic traffic to your site. Organic traffic just means that you are not paying for ads on Google or Facebook, but instead you are optimizing your site to rank on page 1 of the search engines, and you are reaching people through your social media platforms.
Let’s go through some of the social media sites and the best practices using them effectively, but first, some general tasks when it comes to social media marketing!
a) Do not get on your personal social media sites and start scrolling when working on your business. I know that it’s hard to do, but when I am working on my business, I keep to the tasks at hand. You have to be laser focused on what you are setting out to accomplish.
b) Make a post on every social media platform for every article you write on your site. That means you should be putting that link on your Facebook, Twitter, GooglePlus, LinkedIn and Pinterest account. I don’t have an Instagram account yet, but that is also a great place to post!
c) Join groups on Facebook and LinkedIn, have several boards with different names on Pinterest.
d) Create interesting cover pictures with the blog post title in them.
Task 3 – Creating marketing photos
A picture is worth a thousand words. They are imperative to your success, and sites like Instagram and Pinterest actually require them. You don’t want to post the same picture on every one of your Pinterest Boards, so you need to be creative with your pictures.
Here is an example of the various pictures I created to post this article on my social media platforms. I belong to 5 groups on Facebook and have 5 boards on Pinterest, so I always make 5 pictures for each post I write.
Here is an article on how to create these pictures step-by-step: ADD COOL TEXT TO A PHOTO
Task 4 – Finding and researching products to market
This is a very fun and rewarding part of the business. You want to have integrity, and you should try out any products you recommend on your site. Does everyone do this? Probably not, but I highly recommend it. Like I said, I had experience with so many products and platforms, websites and hosting services, that I had done my research through my experiences marketing online.
So, what is your niche? Is it exercise equipment? Books? Vitamins? Cats? It doesn’t matter, as long as it is something you love! You will be immersed in whatever niche you choose, so be sure it’s something you know a lot about or something you want to learn a lot about.
If you can, order some products. Do a review to compare. If the products are expensive, you could go to a retail store and talk to a salesperson about the various options, research the features and do your review that way. Be creative, but definitely do your research.
Set up your Affiliate Agreements
Part of your research is going to be researching your merchants and setting up your affiliate agreements to market their products. This will entail finding the best price for your customers for the products you want to sell. Remember, you want to not only set up your agreements, but you want to read your agreements. Each company has different rules when it comes to the links and marketing you are allowed or required to use. Be very diligent in this regard!
Task 5 – Site comments
The search engines need to find you credible. They will find you credible, in part, based on the number of relevant comments your posts are getting. It takes time to get site comments. I get mine through the Wealthy Affiliate platform. It’s a benefit of being a Premium member in the program.
Wealthy Affiliate members are wonderful. You can get site comments in the Give and Take Comments thread on the platform. This gives you the opportunity to review and comment on other people’s sites, and they in turn review and comment on yours. This gives you experience and knowledge of how successful marketers are setting up and marketing on their sites.
Managing your Tasks
Here we are at the crux of the article. Time management in online marketing! It is so important that you be organized. I am a big excel user. I use Microsoft Excel for everything. You can color code it and use formulas, and it will make your life so easy. Here is an example of part of my spreadsheet that I use to keep track of when I post to each of my social media sites. I can see at a glance what I’ve done on each post.
I also use an excel sheet to keep track of each product I market, the post I market it on, the affiliate link and the merchant with login and password information. These are important relationships, and this is how you get paid, so it’s important you have all your ducks in a row.
Schedule your time
You need to set up a schedule for yourself. You are the only one who knows how much time you have each day to work on your business. If you work full-time, perhaps a half-hour of your lunch hour could be used to work on your business. If you work days, you can schedule time in the evenings and on your days off.
Whatever time you set, put it on your calendar, and treat this like a job. Do not make excuses not to work on your business, and don’t opt for fun over your work. Oh, I’m not saying don’t schedule fun as well, but don’t schedule fun during the time you’ve already scheduled to work on your business. Things come up, I know this, but it should be a rare exception when you blow off your business for fun. It should only be for something you cannot do any other time if you are re-scheduling your time.
The order of things
So how do you fit all this in? Ok, it’s not really that complicated. The first thing you need to focus on is writing content. However, content takes research. Pick a topic. You’re going to name your article based on keyword research so that it is optimized. Your new article may be an article that contains some products or not. If products are involved, make sure you’ve vetted those products before you begin the article.
So you’ve got the research done, now you need to write your article. You’ll know after a few articles how long it takes you, and you’ll be better able to schedule your time to write and know how many articles you might be able to write each week.
That being your top priority, once your article is written, it’s time to market the article. With time and experience, you will begin to know how long each task will take you, so keep track in the beginning. Create your pictures. The way you do it is you choose one task at a time. Then time how long it takes you to do that task.
For example, do your site comments. See how long it takes you to review 10 sites and do 10 comments for other people’s sites (this gives you 24-hours of comments on your posts!). Then choose another task, like placing the post on each of your social medial sites and groups. Once again, time yourself. You will then be able to specifically schedule your tasks, set goals and meet them realistically.
Rinse and repeat.
– Write a post
– Create pictures
– Get site comments
– Market on social media
Comments and Questions always welcome
As always, I welcome all comments and questions from you. Please feel free to leave a comment below.
If you would like to reach out to me personally, you can always email me at Babs@CoachingforInternetMarketers.com. I look forward to hearing from you!
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Starting out can be tough, I know, so I will also be sharing lots of free resources to get you going.I am dedicated to providing this information to my readers, and I hope you always feel free to reach out to me.
Thanks for visiting my page!
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